Sony UK VP Fergal Gara said that the company will be extremely dependent on retailers to push the PlayStation 4.
Retailers will have to show strong support for the console and update their displays with the latest hardware.
“We’d love to see as many retailers as possible maintain their interest in servicing the space,” Gara said. “Clearly down the road many of us are going to be doing our best to give another injection into the market whenever the next cycle starts.”
“Coming down off that 2008 peak has been a steep ride for many and has involved fallout on many levels, not least of all retail.
“So what we’re seeing is not really a surprise, a bit of a readjustment if you like and it isn’t just happening to the specialists on the High Street. There is a bit of a reappraisal around space and the commitment from other retailers.”