Fear of PS4 games costing $70 has been put to rest. According to Ubisoft’s Yves Guillemot the PlayStation 4 games will cost less to develop and there won’t be a price increase.
The revenue generated from DLCs will keep the cost of games down, preventing the $10 increase we saw when the new PlayStation 3 games were released compared to the previous average of $50.
“[What] we see is that the end of a cycle is always a time when people are creating bigger and bigger games to differentiate themselves from the competition, and with a new console coming you can really leverage the capacity of the hardware and all the new features that come with the console to bring a new experience to your consumer,” said the executive, “So you need to invest less on the size of those games to still give a great experience. So at the beginning of that generation we won’t have an increase—or a very small increase—of the cost of games that will be launched.”