EA announced during its Q2 earnings call last night that Battlefield3 has shipped 10 million units globally.
“Battlefield 3 was launched on Tuesday and has opened very strong,” commented EA’s CEO and executive director, John Riccitiello. “We shipped 10 million units to retail and we are already receiving reorders. The data is still early but sell-through is strong.”
COO of EA, Peter Moore added, “As you know, we launched this title earlier this week, and the results have been tremendous, thanks to the superb quality of the title produced by our DICE Studio in Stockholm, and the world-class marketing executed by our teams globally.”









